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David Levy is the Reason You’re Watching March Madness
What happened
It’s brackets season! And you can watch all 67 games of both the women’s and men’s NCAA tournament on national TV, thanks to David Levy. Levy spent 33 years at Turner Broadcasting, eventually serving as its president, where he expanded the network’s NBA coverage. Levy is probably best known for brokering a $10.8 billion rights agreement that made every March Madness game available nationally across CBS and the Turner networks for the very first time. In this episode of The Deal, Alex and Jason t
Why people care
Reported by Bloomberg.
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